

The Aaron Group elevating engagement
The Aaron Group is a MBE Certified casino marketing and incentive company with over 30 years of experience.
OUR SERVICES
With access to hundreds of thousands of products — from the most trusted retail brands to the latest tech innovations — we curate solutions that align with your goals and reflect the quality of your brand.
Brand Name Gifts
Elevate your brand with high-impact promotional products. From tech gadgets to everyday essentials, we offer thousands of options to fit any budget and campaign — all delivered with speed, quality, and creativity. Let your brand leave a lasting impression.
Logo'd Products
The Aaron Group offers a full suite of custom printing solutions to bring your brand to life. Whether you're outfitting a team, launching a promotion, or creating high-impact giveaways, we deliver premium decoration with precision and style.
Custom Apparel
Keep players engaged with casino continuity gift programs. Reward repeat visits with curated weekly or monthly gifts that build loyalty, excitement, and foot traffic — all while reinforcing your brand with high-perceived-value items tailored to your audience.
Continuity Programs
Streamline your promotions with expert kitting and fulfillment. We assemble, pack, and ship custom gift sets with precision and care — perfect for events, mailers, and VIP programs. Fast, reliable, and turnkey service from start to finish.
Kitting & Fulfillment
Create unforgettable moments with our casino shopping events. Guests browse and select from curated, high-end gifts in a boutique-style setting. We handle everything—from setup to staffing—delivering a seamless, branded experience that drives excitement, loyalty, and repeat visits to your casino floor.
Shopping Events

About Us
The Aaron Group Inc. was originally co-founded by Hall of Fame baseball legend Henry “Hank” Aaron through Henry Aaron Inc., with a mission to create impactful branded merchandise and unforgettable experiences. From our early days producing merchandise for the Atlanta Summer Olympics and Major League Baseball, we’ve continually evolved to meet the changing needs of our clients.
Over the years, we've grown from sports and entertainment into the corporate world, partnering with Fortune 500 companies like General Motors and Ford to deliver high-quality promotional solutions.
Today, The Aaron Group works exclusively with hundreds of casinos across the country, providing tailored programs that drive engagement, loyalty, and revenue.
Proudly MBE certified and woman-owned, we combine decades of industry expertise with a deep understanding of the casino market to deliver exceptional results with every project.
TOP BRANDS
CONTACT US
Casino Division
Southfield, MI USA
Tel: 248-671-0030
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Copyright The Aaron Group Inc. 2025
